Reputation Management is more than just reviews on Yelp!

~ What is reputation management? 
 ~ How do we control or respond to negative reviews? 
 ~ How can we prevent negative reviews – or at least cut them WAY back? 
 ~ Who is most likely to review your business and sully your reputation? 
 ~ Who can help you BUILD it up?

Join Susan Finch as she interviews Brigitte Rubidoux , Director of Marketing and Joe Ibanez, Director of Sales for Reputation Impression.

Major points covered:
1.       Reviews and the solution ie. Subdomain
2.       Local optimization (In depth: organic SEO and increased visibility)
3.       Social media (In depth: the importance of content and marketing abilities)

This is geared toward service industries including auto, home services, hospitality, medical, legal and wellness. 

Many business owners think that simply responding to reviews you receive on Yelp! is enough. It goes way beyond that. There are several venues that collect reviews, plus atypical places. 

Brigitte Rubidoux  is the Director of Marketing at Reputation Impression, creating & managing all aspects of the company’s digital brand. After attending the University of California Santa Cruz, she returned to San Diego to pursue a career in marketing. Brigitte is one of the early employees of the company and with her get it done attitude, has moved up from executive assistant to the Director of Marketing. She is always looking forward, trying to stay up to date with best practices and new ideas related to Internet Marketing.

As the Director of Sales for Reputation Impression, Joe has been able to utilize his Sales Training and his Personal Coaching skills learned while under the employment of Anthony Robbins and SBC Communications (now AT&T) to help Reputation Impression improve its Sales and Skill sets of employees under his direct supervision. Joe’s skills are mainly focused towards Customer Service and satisfaction while having a proven track record in the sales arena as well.

Susan Finch – Marketing, PR & Web Pro for DECADES!
With a background in public relations and advertising since 1986, Susan is a “gentle guide for clients trying new venues online.” She engages those skills as she helps create an online presence that will appeal to existing and future clients and/or investors. All these factors are considered before she constructs a suggested plan for clients. It goes way beyond an online presence. Director of SLMA (Sales Lead Management Association).

Web: http://susanfinch.com
Google+: http://plus.google.com/+susanfinch
Twitter: http://twitter.com/susanfinchweb
Shout-out: http://binkypatrol.org

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